Business Content Expert + AI Strategy + Workforce Transformation
My Portfolio and Services
Strategic Business Content and GenAI Expertise
Beyond bylined work for premier business publications, I create strategic content for organizations seeking authoritative analysis on AI, workforce transformation, and digital marketing. My content creation services span multiple formats and audiences. Details below.
Bylined Content & Thought Leadership
Strategic analysis where AI meets business strategy
A searchable repository of my work covering AI, workforce transformation, and digital marketing for leading publications. My bylined articles appear in TechRepublic, Inc.com, HR Daily Advisor, Information Today, CRM Magazine, and more.
I specialize in finding expert sources and creating timely, strategic content that influences industry discourse. Coverage spans AI implementation, workforce automation, and digital transformation strategies for sophisticated business audiences.
Strategic Content Marketing & Social Media
Executive-level content that builds thought leadership
Content marketing and social media strategy designed to position leaders as industry innovators and build audiences that drive business outcomes.
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I create and manage strategic content programs that leverage AI and emerging technologies while maintaining authentic stakeholder relationships. Services include executive content development, thought leadership positioning, and social media strategy.
Consultative services and customized training available.
Blog Writing and Business Analysis
Strategic blog content for marketing and thought leadership
I write blog posts for forward-thinking B2B clients on AI, HE and employee relations, workforce transformation, digital marketing, technology adoption, and strategic business topics. My blog content combines expert interviews with strategic analysis that drives engagement and positions organizations as industry leaders.
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I can interview your SMEs, find non-competitive expert sources, collaborate on topics, or develop strategic content ideas.
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Package rates available for ongoing strategic blogging programs.
White Papers & Strategic Reports
Authoritative reserach that establishes market leadership
I develop white papers based on both client research/SME input and original research. Whether enhancing existing documents or creating comprehensive reports from scratch, I deliver strategic analysis that positions organizations and their leaders as industry authorities.
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My approach includes extensive research, trend analysis, and expert collaboration to create authoritative, original, and accurate content that resonates with target audiences and aligns with business objectives.
Content ranges from marketing/digital marketing analysis, to HR/employee relations, AI and GenAI adoption, and workforce transformation strategies.
Executive Profiles & Leadership Content
Strategic storytelling to build brands
Professionally developed executive profiles that elevate leadership teams and establish thought leadership credentials. Compelling narratives coupled with industry expertise and best practices.
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Recent work includes Chief Diversity Officer profiles for HR Daily Advisor and executive milestone features that celebrate achievements while building market credibility.
I excel at conducting interviews that uncover compelling professional insights and create engaging narratives to support business development goals.
Ghostwriting
Strategic content to position leaders as industry innovators
My ghostwriting services help leaders establish thought leadership credentials and share their unique expertise and insights with key internal and external audiences.
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From executive bylines in industry publications to strategic blog content and keynote presentations to book-length manuscripts and memoirs, I develop content that enhances personal brands and organizational credibility.
All content is developed to match the client's voice and expertise while incorporating cutting-edge insights to elevate their personal or professional brands.